Ralph Lauren's Wearable Tech, Tinker Tailor, Spring, Farfetch Discover, Nordstrom, Strut, Mallze

“Is the Player Nervous? Just Ask His Shirt” (The New York Times) “Come Monday, ball boys at the Open will be trying out, in full view of fans around the globe, the sexy nylon T-shirt that marks Ralph Lauren’s entry into the rapidly advancing world of wearable technology.”

“Another Season, Another App” (The New York Times) “Between the rise of mobile everything and the popularity of e-commerce, that the new season will bring a new crop of fashion-related apps is as certain as shorts becoming a trend in springtime. And indeed, just in time for Fashion Month come some major debuts, plus updates from familiar names. Are they worth a download?”

“Nordstrom Wants You to Shop on Instagram” (Businessweek) “How do businesses turn Instagram (FB) ‘likes’ into sales dollars? That’s the multimillion-dollar question in a retail industry struggling to find the sweet spot between e-commerce and old-fashioned stores. Nordstrom’s (JWN) answer: Build a sort of fake Instagram.”

“Thiel Fellow Raises $1.5 Million For Social Commerce App Strut” (TechCrunch) “Over the years, a number of startups have tried to redefine the way that users discover and purchase items on their mobile phones. Pretty soon we’ll have another one in Strut, an app that is designed to help users create new outfits that they can buy directly on their phones or share with friends.”

“Mallzee makes moves to become the go-to mobile shopping destination for clothes” (The Next Web) “Back in December last year, we brought you news on fashion startup Mallzee, a recommendation app for iPhone that learns a user’s style and suggests clothes they might like to buy from the likes of Urban Outfitters, ASOS, Topman and French Connection. It adopts a familiar (to some) Tinder-esque swiping system too.”